Solutions / Specialty Clinics
Win more high-value patients in competitive local markets
Orthopedics, fertility, weight management, and dermatology practices face intensifying patient acquisition competition. Intent scoring lets you find patients evaluating your specific specialty — before they find your competitor.
Specialty Areas
Use Cases
Where intent scoring changes specialty practice acquisition
Direct Acquisition Beyond Referrals
Physician referral networks don't reach patients who are self-directing their specialty care search online. Intent-targeted campaigns find those patients during the active research phase — before they book with a competitor.
Outperforming Keyword Auctions
High-volume specialty markets — orthopedics, fertility, weight management in major metros — drive paid search CPCs into territory that's hard to justify. Intent scoring provides a pre-search audience layer where you're not competing against the same auction for every impression.
Reducing Unqualified Lead Volume
High-decile intent audiences have a lower rate of unqualified inquiries — people who clicked an ad but have no near-term intention to book. Fewer unqualified leads means lower effective CPL and less front-desk friction.
See intent scores for your specialty and market
We'll run a sample intent audience for your catchment area and specialty to show the opportunity before you commit.